What Alphabet Won’t Tell You About the GDPR

  • Search is a large driver of revenue and doesn’t require data but what other portions of Alphabet’s advertising model will be affected by the GDPR?
  • How much revenue do the higher risk methods currently contribute to earnings?
  • Where is Alphabet most likely to incur GDPR fines?
  • How will non-personalized ads affect earnings and network sites?

Alphabet & Data Regulations: The Good, The Bad and The Ugly

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